USA TODAY for Tomorrow

Founded in 1982, USA TODAY is the second largest newspaper (behind The Wall Street Journal and its 2.1 million copies) in the United States with 1.8 million copies circulating every weekday — reportedly “one in every seven Americans interacts with USA TODAY on a weekly basis.” — and is best known for its concise and visual approach to delivering news. Its online counterpart, USATODAY.com receives 6.6 million readers daily and mobile apps complete the picture for this “multi-platform news and information media company” owned by Gannett. Late last week, USA TODAY announced a complete redesign of all its platforms, including the ubiquitous print edition and its identity, both designed by Wolff Olins — all digital applications were done by Fantasy Inte