A Fire Burns for Non-profits

Established in 1980, the Nonprofit Finance Fund (NFF) has been helping non-profit organizations with direct loans as well as consulting services on financial growth and stability. I first became aware of the NFF when one of our clients worked with them to establish a growth prospectus and while designing some materials for our client I couldn’t help but notice what a poor identity for such an important organization the NFF had. This past August, NFF released a new identity, designed by C&G Partners.Although the old logo appears here with its full name, it’s more common to find the acronym logo floating around by itself, making it unclear what they do — for an organization that’s not clear-cut what they actually do you could say that’s a detriment. One of C