Brand
2014Against Storytelling
Mark Kingsley on the abuse of describing branding as storytelling: "[It] has become another tic which has lost meaning through over- and unconsidered use."
Closest kin
Have Mercy on My Logo
Brand
Have Mercy on My Logo
2012 Brand New Conference, Quotes & Tweets
Brand
2012 Brand New Conference, Quotes & Tweets
Logos from Memory
Brand
Logos from Memory
Identity
“What surrounds a brand shapes how it speaks”: designer Laura Beulens on the delicate art of building a visual identity