Bitmaps are so 2011

Launched in 2005, TechCrunch is a blog dedicated to covering all things web: software, gadgets, start-up, geek, venture capital, and more as long as it’s techie and it generates pageviews. Originally independent, TechCrunch was acquired by AOL in 2010. Its numbers are impressive: it attracts 12-plus million unique visitors a month that generate 53-plus million pageviews on top of the 2.2-plus million RSS subscribers. Along with sister (yet rival) AOL site, Engadget, they pretty much rule tech journalism. On Monday, TechCrunch unveiled a redesigned website and identity by New York-based Code and Theory.The new logo is our most controversial change. I love it, though that’s no accident: we went through many, many options with Code & Theory before finding one we liked. It&#82