Chicago’s Rising Star
Almost a year ago, the city of Chicago unveiled its Olypmic applicant city identity and was welcomed with rare fanfare from the design community. Smart, surprising and sophisticated were all regular compliments — and these are only the ones that start with an s. Then in May of 2007, the International Olympic Committee (IOC) changed the rules of the bidding process for cities, with one clause stating that city logos “shall not contain the Olympic symbol, the Olympic motto, the Olympic flag, any other Olympic-related imagery [such as] flame, torch, medal, etc.” Chicago 2016’s skyline torch was now breaking the law.Besides designers, the city’s residents rallied behind the logo and it was adamantly endorsed by Chicago’s biggest icon, Mayor Daley. Finding a