Demanding More
Established in 2006, Demand Media is a “leading digital media company that informs and entertains one of the Internet’s largest audiences, helps advertisers find innovative ways to engage with their customers and enables publishers to expand their online presence.” They manage the immensely popular sites eHow and Cracked as well as livestrong.com and indieclick.com, among other smaller sites and services. This month Demand Media introduced a new identity designed by San Francisco, CA-based Manual.Our new brand identity is all about demonstrating how Demand Media is a touchpoint in people’s real lives.We connect people to content that’s relevant to them.We connect businesses to the web. We connect brands with people and people with brands.This is what our brand