Brand
2016Friday Likes 166
A wide variety of styles and approaches this week, with work from Toronto, Porto, and Mexico City. Daniel Ehrenworth by Underline Studio Daniel Ehrenworth is a Toronto-based commercial photographer with a new identity that will make it impossible to not know what his name is. Designed by local firm Underline Studio, the logo is a giant “Dan” typeset in a font whose name I’m embarrassingly blanking on at the moment that continues the renaissance of 1970s phototypesetting typography. (Daniel did ask for an “identity reminiscent of 1970s film titles and The Muppet Show”.) It’s only three letters but it couldn’t be kerned more perfectly, with the flared serifs just about to kiss. When formats permit, “iel” continues on the back. Playful pun