Friday Likes 68

From the chilling blue hues of ice packaging to the festively warm colors of a digital agency we have a nicely eclectic range of Friday Likes from Oslo; Irvine, CA; and Brazil via Los Angeles, CA. Mr. Iceman by Work If anyone can make ice cool it’s the Scandinavians as evidenced by Norway’s Mr. Iceman, purveyors of “lean, filtered and purified Norwegian water” that has been frozen under pressure, so there is no air. Designed by Oslo-based Work, the logo and packaging are almost annoyingly simple: it’s a single, bold typeface and it’s blue and transparent. That’s it. And it looks bad-ass. That typeface was put on this earth to sell ice. For some additional photos that show that the project doesn’t look great in just sexy lighting and sweaty ba