Brand
2020How Spotify Got its Name and Logo
James I. Bowie breaks down the extremely uninspired story of how Spotify came up with its name and how it built its brand on a couple of bad, 2000s trends: Adding “–ify” to a word and using radio waves coming out of an “O”.
Closest kin
New Name and Logo for Meta
Brand
New Name and Logo for Meta
New Logo for Facebook done In-house with Eric Olson
Brand
New Logo for Facebook done In-house with Eric Olson
Identity
A visual identity designed to spark joy: Behind the scenes of Spotify Design’s new look
Project
Spotify Design and It's Nice That take an in-depth look at ethics in design