Brand
2016IRS Redesigned
Bloomberg invited Base Design, Chermayeff & Geismar & Haviv, and Siegel+Gale to reimagine a more relatable identity for the IRS (the government organization that takes our taxes, for our non-U.S. readers).
Closest kin
GTSI Gets Simple
Brand
GTSI Gets Simple
Two Heads are Better than One
Brand
Two Heads are Better than One
New Logo for TurboTax by Siegel+Gale
Brand
New Logo for TurboTax by Siegel+Gale
The SEC’s Old School Look
Brand
The SEC’s Old School Look
<em>Identity: Chermayeff & Geismar & Haviv</em>
Brand
<em>Identity: Chermayeff & Geismar & Haviv</em>
State of Rebranding
Brand
State of Rebranding