New Identity for WeWork by Gretel

(Est. 2010) “WeWork is an American company that provides shared workspaces for technology startup subculture communities, and services for entrepreneurs, freelancers, startups, small businesses and large enterprises. Founded in 2010, it is headquartered in New York City. As of early-January 2019, WeWork had a valuation of roughly US$47 billion and managed 10,000,000 square feet (930,000 m2) of office space. WeWork has more than 5,000 employees in over 280 locations, spread across 86 cities in 32 countries.” (Wikipedia) Grid and layout system. Guidelines. Sample layouts. Online presence. Welcome board. Print ads. Or maybe it’s a brochure? Lots of pages. Ad. Wrap. Posters.