New Logo and Identity for AdAge by OCD

Established in 1930 (originally as Advertising Age), AdAge is a global media platform focused on “curated creativity, data and analysis, people and culture, and innovation and forecasting”. Originally published as a broadsheet newspaper, AdAge still has a strong print presence, pumping out 24 issues a year of the eponymous magazine to more than 60,000 subscribers as well as now having a major online presence with 2.4 million unique visitors a year to its online content and over 3,000 attendees to its numerous events across the year. A part of Crain Communications, AdAge also manages Creativity (magazine and online publication) and DataCenter, a cache of industry data. Last September, AdAge introduced a new identity designed by New York, NY-based OCD. The move from Advertising A