New Logo and Identity for BDC by Cossette

(Est. 1944) “BDC is the only bank devoted exclusively to entrepreneurs. It promotes Canadian entrepreneurship with a focus on small and medium-sized businesses. With its 110+ business centres from coast to coast, BDC provides businesses in all industries with financing and advisory services. Its investment arm, BDC Capital, offers equity, venture capital as well as customized growth and business transition capital.” Logo detail. Graphic treatment. Assuming the counterspaces follow the shape of the maple leaf. Brochures. TV spot.