New Logo and Identity for Eppo by Moving Brands
Established in 2021, Eppo is an A/B testing experimentation platform that “centralizes experiment workflows on source-of-truth metrics in data warehouses, providing flexible metric modeling and a rigorous statistical framework”. Word. Built by Airbnb and Snowflake alums after realizing that no software in the commercial landscape provided the power of experimentation systems they were used to and the belief that A/B experimentation has one of the clearest relationships to revenue ROI, Eppo is built for today’s product teams and the modern data stack, making advanced A/B testing accessible to everyone in an organization. Recently, Eppo introduced a new identity designed by Moving Brands. /** * Stop all iframes or HTML5 's from playing */ var stopVideos = function () { var