New Logo and Identity for Imperia by Landor

Established in 1932, Imperia is an Italian manufacturer, retailer, and distributor of fresh pasta machines, both for domestic and professional customers. Based in Rome, Italy, Imperia gained market share in the United States — its primary market — thanks to the early immigrants and is now available in more than 70 countries. With its pasta-making machines consistently ranking in best-of lists, Imperia has grown its offering to include different kinds of pasta makers and a range of small kitchen appliances like graters, tomato juicers, meat mincers as well as molds to make all the ravioli shapes you could dream of. Recently, Imperia introduced a new identity designed by the Milan, Italy, office of Landor. /** * Stop all iframes or HTML5 's from playing */ var stopVideos = function () { var