New Logo and Identity for Inner West Council by For The People

Established in 2016, Inner West Council is a local government area located in, as its name implies, the inner western region of (not implied) Sydney, Australia. The new council incorporates the former local government areas of Marrickville, Leichhardt, and Ashfield into a 14-square-mile (35-square-kilometer) area that is home to 195,000 residents that make up a “uniquely creative community with vibrant and diverse neighbourhoods living side-by-side in harmony”. Earlier this year, Inner West Council introduced a new identity designed by Sydney-based For The People. As one of the older areas of Sydney, the Inner West has a long and varied history, having been constantly reshaped and re-purposed by a range of people, across class and industry divides. Because of this, many places