New Logo and Identity for MOCAN by Luum Studio

(Est. 2019) “Museum of Contemporary Art Nashville (MOCAN) is a sacred space that brings people together and opens their minds with thought-provoking art from near and far. By bringing different points of view to the table to be acknowledged, discussed, and understood through the expression of art, we foster creativity and spark analytical conversation.” MOCAN has operated as a ‘pop-up’ museum since 2020, with the aspiration of opening a large-scale, permanent museum as early as 2024 in Nashville, TN. Logo. Family of logos. [New image] A clearer view at the logo marks. [New image] Logo lock-ups. Color palette. Typography. Advertising. [New image] More advertising. [New image] Website. Pop-up space sign. [New image] Another view of the pop-up. [New image] Brochure. Merchandise. [