New Logo and Identity for Pop-A-Shot by CODO Design

Created in 1981 by Ken Cochran — a college basketball coach with an impressive 401-118 record during his 8-year stint at Marymount — Pop-A-Shot is an electronic basketball shooting game that challenges players to put tiny basketballs through a tiny hoop. Originally completely analog, Cochran evolved his contraption to include a mechanical counter and countdown clock but the main structure and idea has remained the same over 35 years. A staple of arcade parlors for many years — and precursor to a handful of imitators and competition — Pop-A-Shot now focuses on selling its products to consumers, be it for man-caves, office amusement, or kids’ rooms. Last year, Pop-A-Shot introduced a new logo and identity designed by Indianapolis, IN-based CODO Design.Being (mos