New Logo and Identity for Securitas by Kurppa Hosk
Established in 1934, Securitas is a global, protective services and security company that offers on-site guarding, electronic security, fire and safety services, and corporate risk management. Headquartered in Stockholm, Sweden, Securitas employs 370,000 people in 57 markets and counts with 150,000 clients worldwide, operating in North America, Europe, Latin America, Africa, the Middle East, Asia, and Australia. Previously known as Förenade Svenska Vakt AB, it was renamed in 1972 as Securitas, the goddess of security and stability in Roman mythology and in the U.S., the Securitas brand name was introduced in 1999 when it acquired Pinkerton. Earlier this month, Securitas introduced a new identity designed by Stockholm-based Kurppa Hosk. In partnership with Kurppa Hosk, Securitas, the world’