New Logo and Identity for SommSelect by Deva Pardue

(Est. 2014) “SommSelect brings a sommelier’s knowledge and experience to everyone, at every budget, every day. We aren’t influenced by scores or ratings, or by a need to move inventory. Instead, our co-founder and in-house Master Sommelier, Ian Cauble, tastes dozens of wines from the world’s best producers each week to find those that truly stand out. Enjoy our selections.” Logo. Monogram. Horizontal logo with monogram. Pattern. Website. Social media posts. (I hate to do this because everything is so nice but that overlap in the last two lines of the right-side image should be avoided at all costs.) Wild postings. (Okay, sorry, one more thing… that full-justified text is super weird.) Tape. Opener.