New Logo and Identity for Tarka Indian Kitchen by Wall-to-Wall Studios

Established in 2009, Tarka Indian Kitchen is a fast-casual restaurant that started with one location in Austin, TX, by the same owners of The Clay Pit, the best Indian restaurant in town. As its name implies, it offers Indian food and has a relatively limited but perfectly balanced menu of curries, kabobs, and biryanis, all priced under $10, all served quickly. It may sound stupid or superficial but in my list of pros and cons for our recent move out of Austin was “Con: No more Tarka”. And it weighed heavily. The place is that good, that comfortable, and that accessible. Tarka now has four locations in Austin, one in San Antonio, and last month opened one in Houston. As part of their growth, Tarka has introduced a new identity designed by Pittsburgh, PA- and Honolulu, HI-based