New Logo and Identity for World Anti-Doping Agency by Cossette

(Est. 1999) “The World Anti-Doping Agency (WADA) was established in 1999 as an international independent agency composed and funded equally by the sport movement and governments of the world. Its key activities include scientific research, education, development of anti-doping capacities, and monitoring of the World Anti Doping Code (Code) – the document harmonizing anti-doping policies in all sports and all countries. WADA works towards a vision of a world where all athletes compete in a doping-free sporting environment.” Logo. Logo with equal motif bars. Fields. Color palette. Guidelines. Stationery. Website. T-shirt. Tote bag. Advertising and water bottle. Banner and Instagram post. “Play True” type treatments. Identity introduction video (starts off with a brand introductio