New Logo and Identity for Zalando by Kurppa Hosk

Founded in 2008, Zalando has grown from a Berlin-based startup into one of Europe’s most dominant fashion retailers, operating across 37 countries and serving millions of customers daily. What began as a straightforward e-commerce platform has steadily evolved into a sprawling, logistics-driven fashion ecosystem. To coincide with nearly two decades of growth and an increasingly competitive global landscape, Zalando recently introduced a new brand identity designed by Stockholm-based Kurppa Hosk. /** * Stop all iframes or HTML5 's from playing */ var stopVideos = function () { var videos = document.querySelectorAll('iframe, video'); Array.prototype.forEach.call(videos, function (video) { if (video.tagName.toLowerCase() === 'video') { video.pause(); } else { var src = video.src; video.src =