New Logo and Packaging for Hilo Life done In-house

(Est. 2019 – new chips launched 2021) “Hilo Life is a keto-friendly lifestyle brand on a mission to make foods a source of joy for carb counters. With bold flavors, crunchy ingredients and net carbs you can count on one hand, Hilo Life helps you keto your way. Hilo Life is part of PepsiCo’s HIVE portfolio, an internal brand incubator focused on developing and nurturing new, differentiated, innovative brands that meet consumer needs.” Logo. The original cheese and nut mix packaging that preceded the tortilla chip product. Tortilla chip packaging. Product photography. Lifestyle photography.