New Logo and Packaging for Oikos done by Danone North America Design and Beardwood&Co.

Established in 2011, Oikos is a brand of Greek yogurt available in the United States (and other parts of the world but this project is specific to its presence here). Part of the portfolio of Danone North America, a certified B-Corp, Oikos Greek yogurt has a creamy-thick texture due to its straining process that removes more of the whey liquid and leaving more of the milk solids. Mmmmmm… milk solids. Oikos is available in three varieties: Oikos PRO, which has 20 – 25 grams of high-quality protein; Oikos Triple Zero, which has 15 grams of protein and its three zeros stand for 0% fat, 0g added sugars, and 0 artificial sweeteners; and Oikos Blended, with less protein but with big chunks of fruit. The latter product is why we are here today as Danone North America has reformulated the Oikos Bl