New Logo for BBVA by Landor

Established in 1857, BBVA (Banco Bilbao Vizcaya) is one of the largest financial institutions in the world. A multinational Spanish banking group focused on direct-to-customer retail business, BBVA is present in more than 30 countries — having acquired dozens of local banks and financial groups from 1995 to today — and counts with nearly 8,000 branches and 74.5 million customers, with its strongest presence in Spain, Mexico, South America, and Turkey. In many countries, it operates as a shared brand name: BBVA Compass in the U.S., BBVA Bancomer in Mexico, BBVA Francés in Argentina, and BBVA Continental in Peru, among others. Until now. Yesterday, the company announced it will unify its brand worldwide, doing business as BBVA everywhere and introduced a new logo designed by Land