New Logo for LA Original by 72andSunny

(Est. 2017) “LA Original, a pilot program of the Mayor’s Fund for Los Angeles in partnership with the Mayor’s Office of Economic Development, was developed to celebrate LA as the creative capital of the world. As home to a growing creative community and as the largest manufacturing hub in America, LA is where new ideas are born and made everyday. LA Original provides a platform to showcase our diverse makers and promote locally designed, assembled, or manufactured goods through a line of LA-branded products–with proceeds supporting creative entrepreneur programs across Los Angeles.” Identity presentation. Logo. Sample logos. Some applications. Products.