New Logo, Identity, and Packaging for Nice by Earthling Studio

Established in 2019, Nice is a UK-based wine brand built, in their own words, to “liberate drinkers from wine headaches”. A B Corp-certified company working closely with trusted winemakers, Nice wines are available in various retailers and it has robust online shop selling direct-to-consumer, offering every wine-delivery system imaginable, from cans, to bottles, to boxes, to even kegs of a core range of wines that include a French Sauvignon Blanc, a French Pale Rosé, and an Argentinian Malbec. Determined to reach over 30 million consumers in 2026 through a high-impact, year-round campaign program, Nice has introduced a new identity and packaging system designed by London, UK-based Earthling Studio. /** * Stop all iframes or HTML5 's from playing */ var stopVideos = function () { var videos