Petco Unleashes Unhealthy Logo
Originally established in 1965 as a mail-order veterinary supply business, Petco opened its first retail store in 1976. Today, Pecto has more than 22,000 employees at 1,000 stores across the U.S. carrying up to 10,000 “different pet-related items for dogs, cats, fish, reptiles and amphibians, birds and small animals.” They also sell basic pets like fish, hamsters, and snakes — we sometimes use it as a mini zoo for our daughters. Yesterday Petco announced revisions to its logo and tagline, taking it from “where the pets go” to “where the healthy pets go”. Unhealthy pets can go fuck themselves. Apologies for the harsh language but I find the tagline change completely obnoxious. On to the logo.“The update to our logo reflects the fresh, forward-