The Makers of Syfy

Possibly the last post on the evolving saga of Syfy as the channel officially switches identities today: London-based Proud Creative was the design firm responsible for creating the new Syfy identity. The victors of a four-way pitch, Proud Creative partnered with ManvsMachine for the onscreen graphics and with Chester Jenkins of Village to develop a bespoke type family. The results of the full package can be seen here. Will we have any converts that now like the new look?