Brand
2025When the ShIT hits the PhAM
Sasha Suda, who had been the director and CEO of the Philadelphia Art Museum for three years, was fired earlier this week by the museum’s board of trustees before her five-year contract was completed. While an official cause was not given, reports indicate that the recent rebranding was a source of tension between her and the board, who were not given the chance to provide their final approval on the design and were not made aware of its launch. Yikes.
Closest kin
P is for Window
Brand
P is for Window
’PHILA Unite’ Playoff Campaign
Brand
’PHILA Unite’ Playoff Campaign

Project
Project 3 Agency rebrands the ArtScience Museum, around the concept of convergence

Project
Design studio Praline reflects on a five year relationship with Peckham Platform