Brand
2015Yelp Student Proposal
Alexandra Camacho proposes a new logo and identity for Yelp as part of a school assignment. That “y” icon is pretty good. Not sure if it was intended but I see a cartoon depiction of someone screaming and you see their tonsils be all like “aaaaaaah”, which is a good metaphor for yelping.
Closest kin
The Eyes Have It
Brand
The Eyes Have It
Yelp Logo History
Brand
Yelp Logo History
Follow-up: University of California
Brand
Follow-up: University of California
"Redesign Your Logo" Lyrics
Brand
"Redesign Your Logo" Lyrics
Dell’s Tilted E Explained
Brand
Dell’s Tilted E Explained
New Logo and Identity for Jupi by How&How
Brand
New Logo and Identity for Jupi by How&How

Identity
Turner Duckworth’s Kleenex rebrand features a bespoke serif inspired by “a mean case of the sniffles”

Motion
Gurls Talk gets a rebrand reflecting its decade-long commitment to mental health and wellbeing