Follow-Up: University of Waterloo

In July of 2009 we reported on the University of Waterloo’s attempt at a redesign, which went awry after banners with a new look went up and a leaked logo made the rounds, riling up students, faculty and alumni alike. The opposing Facebook group, Students and Alumni Against the New University of Waterloo Logo, that at the time had 5,530 grew to accommodate 8,287. Little more than a month later, a new Facebook group from the university itself appeared: University of Waterloo Marketing Logo Feedback. To this day, the latter only has 86 fans. Guess which group won? Original proposal, and two new options. After the population got upset, the university came back with two other options for public voting. Both new options were conservative in contrast with the original proposal but, interes