Friday Likes 196

Some bold simplicity throughout the projects this week, with work from Bratislava, Cincinnati, and Newmarket. Magneting by Lukas Vanco Magneting is an online marketing agency based in Bratislava, Slovakia, helping their clients through data analysis and measurement, which served as the trigger for the identity by local designer Lukas Vanco: “[The] visual brand concept is inspired on waving as a process of data acquisition. Also works great in relation to the name- vibration, tension and rhythm in meaning of magnetism.” Something might be getting lost in translation but, yeah, I get it. I really dig the different, wonky “M”s and “MMMM” patterns and how they can adapt to different heights. The wordmark is okay and the overall typography could use some extr