Friday Likes 373

A fairly random collection of projects and clients this week with work from Austin, Hawthorn, and Montpellier. Kion by Gold Lunchbox Kion is a high-end brand of supplements and foods made with science-backed formulas to enhance the body’s natural energy. The identity, designed by Austin, TX-based Gold Lunchbox, kicks things into high energy with a great, unconventional (yet not outright weird) wordmark that has a lot of movement and boldness. I just love that “K” and despite my general disapproval of unicase, this is one case where it has been resolved beautifully with that simple “n” that ties in so well with the rest of the letters. The packaging introduces a series of textural scribbles, strokes, and swaths that are deployed individually on top of solid blocks wi