Typeface
2022A new RISD rebrand places a family of custom typefaces and a redrawn seal at its centre
Informed by interviews with faculty members, students and young creatives, the rebrand adopts a flexible type system and a simplified seal that enhances its hand-crafted quality.
Closest kin

Typeface
Elín Edda's "elegant reverse-contrast" typeface Kimi is named after her mother's design studio

Project
Neue Gestaltung’s theatre rebrand uses “absurd” illustrations to capture the audience’s imagination
This warped identity for Pressure Systems was made with an old Xerox photocopier
Identity
This warped identity for Pressure Systems was made with an old Xerox photocopier

Identity
Futuristic in a retro way: BVD's super nice rebranding of the old, faithful 7-Eleven
State of Rebranding
Brand
State of Rebranding

Identity
Postage stamps as an R&B identity and more: Haeri Chung on her graphic design practice
The SEC’s Old School Look
Brand
The SEC’s Old School Look
GTSI Gets Simple
Brand
GTSI Gets Simple