
Identity
2013Futuristic in a retro way: BVD's super nice rebranding of the old, faithful 7-Eleven
BVD's rebranding of 7-Eleven in 2013 blends futuristic elements with a nostalgic aesthetic.
Closest kin
A new RISD rebrand places a family of custom typefaces and a redrawn seal at its centre
Typeface
A new RISD rebrand places a family of custom typefaces and a redrawn seal at its centre

Project
Opinion: Amid comment-board critics, are retro rebrands taking the easy way out?
Ironic 7-Eleven
Brand
Ironic 7-Eleven
State of Rebranding
Brand
State of Rebranding
GTSI Gets Simple
Brand
GTSI Gets Simple
Friday (Dis)Likes 24
Brand
Friday (Dis)Likes 24

Project
Yuma Naito talks us through his inventive fictional rebrand for Afropunk Festival