Brand
2025More on Off-the-shelf Brands
Devoting far more brain power and insightfulness than I did in a descriptive paragraph, Elizabeth Goodspeed takes a look at Brands Like These to figure out the precedents, the pros, and the cons of “prefab” identities. As usual, a great read.
Closest kin
Naming Resources
Brand
Naming Resources
On Country Branding
Brand
On Country Branding
In Brief: Views on Brands
Brand
In Brief: Views on Brands
Eventbrite Explained
Brand
Eventbrite Explained
Rippling’s In-Product Branded Moments
Brand
Rippling’s In-Product Branded Moments
Elizabeth Goodspeed on what happens when design becomes prefab
Project
Elizabeth Goodspeed on what happens when design becomes prefab
Brand Killer Goggles
Brand
Brand Killer Goggles
Identity
“What surrounds a brand shapes how it speaks”: designer Laura Beulens on the delicate art of building a visual identity