New Logo and Identity for Český Volejbalový Svaz by Dynamo Design

Established in 1971, Český Volejbalový Svaz (Czech Volleyball Association in English, CSV for short) is the governing body of the sport of volleyball and beach volleyball in the Czech Republic. The association oversees all volleyball matters, from the country’s men and women teams competing in the Olympics to promotion of the sport to organization of events. Recently, CSV introduced a new identity designed by Prague-based Dynamo design. The main motive of the new logo is the reflected volleyball ball, which renders the letter V. Its reflection symbolizes the smash and the point obtained. The letter V refers to the words “volleyball” and “victory”. The chosen coloring strengthens the perception of Czech volleyball as a shielding national organization for this s