New Logo and Identity for Genk by SKINN

“Genk, population 66,110, is a municipality and city located in the Belgian province of Limburg near Hasselt. The municipality comprises only the town of Genk itself. It is one of the most important industrial towns in Flanders, located on the Albert Canal, between Antwerp and Liège. In 1900, Genk was a quiet village with around 2,000 residents. At that time, Genk was known for its natural environment, popular among artists and painters who used Genk as a setting for their pieces. In 1901, coal was discovered in Genk and three mining sites were developed: Zwartberg, Waterschei and Winterslag (C-mine today). As a result, the population grew exponentially: today Genk has about 65,000 inhabitants with 107 different ethnic backgrounds. The mines had some good years, but in 1966 the Zwart