New Logo and Identity for Grubhub done In-house

(Est. 2004) “Grubhub is a leading U.S. ordering and delivery marketplace dedicated to connecting customers with their favorite local restaurants, merchants and convenience retailers. Grubhub elevates online ordering through innovative restaurant technology, easy-to-use platforms, and an improved delivery experience. Part of Wonder Group, Grubhub features 375,000 merchants in over 4,000 U.S. cities.” Logo evolution. Before (top) and after, larger comparison. Logo. Logo, inverse and smaller. Color palette. Your browser does not support the video tag. “G”-based graphics. Identity overview. Instagram stories (or app screens?). Business card and takeout bag. Identity introduction video.