New Logo and Identity for Jarrolds by The Click

Founded in 1770, Jarrolds is a department store based in Norwich, UK. Their departments include fashion and beauty, home and lifestyle, books, art and stationery, sport and toys as well as four restaurants, a coffee bar and wine bar, in addition to a well-stocked food hall. In their own words, “Jarrolds has played a part in the lives of generations of Norfolk families. The roots of the Jarrold business were in shopkeeping, it then developed to become a leading printer and publisher during the 19th and 20th centuries.” (Jarrolds website). To mark 200 years of being in the heart of Norfolk, Jarrolds introduced a new logo and identity designed by Norwich-based studio The Click. /** * Stop all iframes or HTML5 's from playing */ var stopVideos = function () { var videos = document.