New Logo and Identity for MVV by KMS TEAM

Established in 1998, MVV Energie is one of Germany’s leading energy organizations, operating as a group of regional and municipal companies that cover all stages of the energy industry value chain, from energy generation to sales to energy-related services, with more than 6,000 employees. Additionally, the company is one of Germany’s leading operators of energy from waste and biomass plants. Last month, MVV introduced a new identity designed by Munich, Germany-based KMS TEAM. The main idea behind the brand is also the new brand promise: »We inspire with energy«. It conveys MVV’s self-image of being able to connect expertise and ingenuity, and push existing boundaries – for the market as well as the employees. KMS TEAM systematically developed all design elements on