New Logo and Identity for NKT by IDna Group
Established in 1891, NKT is a global pioneer in the cable industry and specialized in the development, manufacture and marketing of high-end cables, cable accessories, and cable solutions for construction, mining, power distribution, power transmission, railways, telecom, and more. Headquartered in Denmark, NKT employs over 3,400 people and was recently spun off from its holding company as well as acquiring Swedish company ABB’s cable business. The identity for the new independent business has been designed by Copenhagen, Denmark-based IDna Group. Logo evolution. The concept behind the updated NKT logo relates to the past, the present, and the future in an increasing level of abstraction:The pastThe origin of the company; the backbone and the platform for growth for more than a centu