New Logo for Parfumaria Phebo by Plau

(Est. 1930) “Perfumaria Phebo is a traditional Brazilian brand, created in 1930 by Mario Santiago and Antônio Lourenço da Silva, his cousin, in Belém do Pará. The name Phebo, the Greek god of the Sun, was chosen to symbolize the birth of a new era of perfumery in Brazil. Before being incorporated into the Granado Group [ 1 ] in 2004, Perfhearia Phebo was part of the multinational Procter & Gamble and Sara Lee . After the change, their products soon absorbed the culture of ‘pharmácia’ and began to be formulated with vegetal base . Following a worldwide trend towards a return to value for traditional quality brands, Phebo today appears to its public with a wide range of products: soaps, deodorants, moisturizers, colognes, perfumes, scented candles, environment diffuser