New Logo for Subway

Established in 1965 as Pete’s Super Submarines (renamed in 1968 to how we know it today), Subway is a fast-food restaurant franchise serving sandwiches and salads through more than 44,000 locations in 112 countries, making it the largest fast-food chain in the world — McDonald’s has 36,000 locations. Subway’s sandwiches are eatable, almost good; they bake their own bread in each location and the vegetables and proteins are crisp and fresh. Their main drawback, to me, is how uninviting most of their locations are, making the food look less quality than it actually is to their credit. Maybe the in-store experience will improve in 2017 when Subway starts rolling out the new logo and identity introduced this past weekend as the chain premiered a couple of TV spots durin