New Logo, Identity, and Packaging for Chobani done In-house

Established in 2005 and launched in 2007, Chobani is a brand of Greek yogurt available in the U.S. that was started by Hamdi Ulukaya, a Turkish immigrant, when he bought a defunct yogurt factory in upstate New York and grew it to build the number-one-selling brand of yogurt in the country. It is the Greek yogurt of choice at UCllc headquarters. Chobani has grown so much, it became an official sponsor of the US Olympic Team in 2012. Aside from making super delicious yogurt, Chobani is a super awesome and generous company: among other perks, Ulukaya gave all of the employees shares in the company in 2016 to share the riches if and when the company goes public (or it sells). Positioning themselves for further yogurt-market-dominance, Chobani yesterday introduced a new identity and packaging d