New Name and Logo for LaComer

(Est. 1930) “Tiendas Comercial Mexicana S.A. de C.V., colloquially known as La Comercial or La Comer, is a Mexican hypermarket group that operates mainly in Mexico City and Central Mexico. It is owned and operated by Controladora Comercial Mexicana, which also owns Sumesa stores, City Market stores, Alprecio stores and Restaurantes California. Comercial Mexicana, including its different store formats, is the third-largest supermarket chain in Mexico as of 2014.” Logo detail. New store (with some crappy type over it).