Brand
2020Aunt Jemima to be Retired
Quaker Oats has announced that before the end of this year, the Aunt Jemima brand will be retired as they recognize the name and image’s "origins are based on a racial stereotype". The new name has not been announced. Additionally, Quaker Oats is pledging $5 million over the next five years to "create meaningful, ongoing support and engagement in the Black community."
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Uncle Ben to be Retired
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New Name and Logo for Pearl Milling Company
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Crumpling as Identity