Aunt-less Aunt Jemima

Brand New reader Christos Joannides reports from the field with this picture of the revised label for Aunt Jemima pancake syrup without the depiction of Aunt Jemima. Awkward, for sure. It’s possible they will do a proper update at some point that revises the label’s diecut so that it doesn’t have that weird empty area at the top but it’s probably a costly production update.